In an increasingly complex, connected, and fast-paced global market, leading companies are pursuing location-driven intelligence to drive market growth, strengthen operations, and enhance resilience. The most competitive organizations use spatial business intelligence to gain unique insights, revealing hidden relationships and patterns that drive faster, stronger decision-making. When coupled with business intelligence tools, location is the common thread connecting businesses to their customers, operations, and potential risks. Analysts can understand why business happens where it does and predict where it will happen next.