Theme Parks

Enhance operations, safety, and planning with location software

Rendering of a proposed theme park on the shoreline, and a photo of a suspended roller coaster in operation

Your theme park from a new perspective

Gain real time situational awareness of where your guests are, which facilities require maintenance, and where to place future attractions using analysis and mapping capabilities in ArcGIS, Esri’s comprehensive geospatial platform.

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A geographic approach to theme park success

Delight your guests with incredible experiences that keep them coming back time and time again. Get the most out of your investments by combining data from your existing enterprise systems with analysis, content, and 3D capabilities in ArcGIS software.

Data-driven maps for you and your guests

Track guest behavior using touch points such as apps, wristbands, and sales. Combine data on maps to understand foot traffic patterns, food and beverage preferences, and where additional amenities are needed.

Help guests find parking, attractions, dining, first aid, and more with accurate wayfinding indoors and throughout the park.

A map showing building outlines, streets, and landscaping with a blue wayfinding path between two structures

VIDEO

NBCUniversal

NBCUniversal shares how they use GIS to manage their infrastructure across the amusement park, studios, and offices.

Products and solutions

ArcGIS is a comprehensive geospatial platform that includes solutions, services, and content. Explore products within the platform that can drive success for media and advertising.

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Media and entertainment segments

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Contact sales

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