Maps have guided discovery and understanding for millennia. This visually stunning new book explores how modern mapping, powered by geospatial technology, advances that legacy of innovation.
The Power of Where showcases the visionary concepts of Jack Dangermond, cofounder of Esri, the world’s leading mapping software company.
Central to the book is a powerful problem-solving method that integrates and organizes information in the crucial context of location. Leaders are using this geographic approach to understand and tackle challenges such as rising seas, urban planning, and food insecurity.
In this coffee-table-caliber mapping book, Dangermond draws on his six decades of experience in geographic information system (GIS) technology to illustrate how mapping can guide us to a better future.
Through compelling stories and beautifully designed maps, The Power of Where takes readers on a rich and detailed journey into the world of GIS and highlights the innovative people who bring it to life.
Those who embrace a geographic approach to problem-solving can learn what’s happening on the ground from above and tie that in with what we know on the ground below. It’s changing the course of history.
The Power of Where is a bible of the types of maps, cartography, spatial analysis, and diagrams that can bring our ideas for the future to life.
This book is strikingly beautiful and timely. It helps us see the dawn of new technologies with enormous potential to address urgent problems around the world. Jack Dangermond and his colleagues give fascinating insider accounts of one of the most important, yet still least publicized, technological revolutions of our time.
In my opinion, The Power of Where is now the definitive book on applied GIS technology—and is likely to remain so for years to come.
It really is an astounding achievement, in which one man (with help from his partner and a few friends) built a company and a community around an idea. It’s taken 50 years to migrate to the beautiful simplicity of one word, 'where,' which is really what it was all about from the start—the power of where and the science of where.
The 300-page book features more than 500 captivating maps.
