Demographics

Global demographic data for 170+ countries

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Demographics help you understand people and population division. Demographics are available both globally and locally, with access to over 15,000 ready-to-use demographic data variables from more than 170+ countries around the globe. Dive deep into demographic trend analysis on topics such as world population growth, birth and mortality rates, and populous countries.

Global accuracy you can trust

Esri uses authoritative demographic sources to give you confidence in your data—globally and locally. Trust in data quality based on strong vintage and thorough methodology. Esri's data reliability score helps you know you are always accessing the best available data on the market. 

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Ready-to-use data without data prep

Experience the Esri difference with ready-to-use demographic data, any way you choose. Spend less time prepping data and more time for decision-making. Esri provides a variety of data formats to fit your needs, including demographic maps, data services, reports, infographics, and tabular data.

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Data release news

Read a recent article from Directions Magazine for an overview of what's next from Esri Demographics.

Read the article
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Understand people with demographics

Mix and match the data variables you choose. Esri's expansive global demographic portfolio offers a variety of demographic characteristics that scale from global to local.

Search data in your country

  • Demographics

    Access more than 2,000 variables on current year estimates and 5-year projections of US demographics including population, households, income, age, and ethnicity and data on education, marital status, and languages spoken. Data sources: Esri, US Census Bureau, and American Community Survey (ACS)

    Learn about demographic data
    View sample infographic

  • Consumer spending

    Which products and services are US consumers buying and where? Data includes expenditures by households for more than 20 categories including apparel, food and beverage, and finances. Data sources: Esri, Consumer Expenditure Surveys, and Bureau of Labor Statistics

    Learn about consumer spending data
    View sample infographic

  • Tapestry segmentation

    Detailed market segmentation of US residential neighborhoods is divided into 67 segments based on socioeconomic and demographic characteristics. This data provides insights into customer lifestyle and behaviors. Data source: Esri

    Learn about tapestry segmentation
    View sample infographic

  • Market potential data

    Access data on products and services that consumers use and demand. View the expected number of consumers and Market Potential Index data for goods, services, attitudes, and activities. Data sources: Esri and GfK MRI

    Learn about market potential data
    View sample report

  • Business locations and summary data

    Explore data on more than 13 million businesses including name, location, industrial classification code, number of employees, and sales. Data sources: Esri, Infogroup, and SafeGraph

    Learn about business data
    View sample report

  • Esri basemaps

    A suite of high-quality, visually appealing basemaps provides reference and context for your work and includes streets, imagery, and topography. Data source: Commercial and community contributors

    Learn about basemaps

  • Traffic counts data*

    View extensive US traffic data for trade analysis, routing, and mathematical modeling. Data shows the number of vehicles that cross a certain point or street location in the US. Data source: Kalibrate

    Learn about traffic counts data
    View sample infographic

  • Crime indexes data*

    Get statistics about major categories of personal and property crime including information about murder, assault, and burglary. Data source: Applied Geographic Solutions

    Learn about crime indexes data
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*Additional purchase may be required for use with ArcGIS Business Analyst Enterprise.

Data sources

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DATA UPDATE

New US Census data coming soon

Learn more about the 2020 US Census and the plan for releasing the updated datasets from the census bureau.

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