Tapestry Segmentation
Get detailed behavioral analytics of US residential neighborhoods—divided into 67 market segments based on socioeconomic and demographic characteristics such as customer lifestyle and behaviors.
Uncover where and why people spend money and understand what drives people to a business location through behavioral data research. Learn who your customers are and what makes them unique based on their preferences and behaviors.
Once you've discovered the behavioral data characteristics of your ideal target markets, you can use the power of location data to find new prospects with similar behaviors. Focus your outreach in similar neighborhoods by analyzing lifestyle choices, socioeconomic characteristics, and other demographic factors.
With precise street-level data, you can accurately predict which business locations would best meet your customers' needs. Anticipate demand based on current, historic, and predicted datasets.