2008/2013 Methodology
How Was This Database Built?
ESRI has nearly 40 years of experience in developing spatial analysis tools. Coupled with decades of experience in demographic forecasting, this has resulted in the creation of a truly unique method of geodemographic analysis. To produce a higher level of accuracy, this methodology blends ESRI's 2008/2013 demographic data and GIS technology with new developments in data sources and methods. Address-based allocation and a current database of block weights are among the innovative methods ESRI uses to provide the most accurate demographic data.
For more details about the 2008/2013 methodology, read these ESRI white papers and listen to podcasts by Lynn Wombold, ESRI's chief demographer and manager of ESRI's data development team.
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